Charity

CALLING ALL ELEPHANT LOVERS,
 CONSERVATIONISTS, ACTIVISTS, CHANGE MAKERS WHO DARE TO SAY
 “I CAN MAKE A DIFFERENCE IN THE WORLD”, IT’S TIME TO STAND UP FOR ELEPHANTS.

 

CURRENT POACHING RATES IN AFRICA

1EVERY 15 MINUTES
 
4PER HOUR
 
96PER DAY
 
35040PER YEAR
 

Few people know that 96 African elephants are poached each day for their ivory. At this astonishing rate they will be extinct by 2025. It is hard to imagine that 35,000+ elephants are being slaughtered annually simply to satisfy unfounded but deep-rooted traditions, myths and desires of some. A survey carried out by the International Fund for Animal Welfare revealed that 70% of the Chinese, the most prominent ivory consumers globally, did not know that ivory came from dead elephants. The Chinese word for ivory literally translates to tooth. This is a stark reminder that greater awareness and education is needed and quickly. To situate this in a broader context, exotic and rare animal parts have been fetishized by humans as luxurious, highly prized and valued possessions for hundreds of years. We are striving to change this through greater education and awareness

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